advertising regulations exist in order to quizlet
They are: Whereas commercial speech typically receives limited First Amendment protection. Three major divisions of the Federal Trade Commission are the Bureaus of: The majority of the court in Livestock Marketing Association, however, distinguished that case and others like it on the ground that the beef situation was a compelled-subsidy case--not a true compelled-speech case--and, more impotrtant, the advertising campaign itself represented "government speech," not speech by a private person against his or her wishes. D. Federal Trade Commission To avoid having this promotion classified as a lottery, Champion should: B. kid vid Ex: In 2010 the FTC mailed claim forms to more than 1,000 music fans because those fans allegedly were steered from Ticektmaster's Web site to its ticket resale Web site, TicketsNow, while buying tickets to attend Bruce Springsteen concerts the previous year. Claims about durability, performance, warranties or quality have also been consider material. -$400,000 In 2012, the FTC filed 62 actions in federal court and obtained 94 orders for redress, disgorgement of profits and permanent injunctions against individuals and businesses. Advertising Regulations & Regulatory Agencies Flashcards - Quizlet The advertiser can agree to sign the agreement, and the commissioners vote to accept this agreement. A. U.S. WebExcept in unusual instances, we cannot require drug companies to submit ads for approval before they are used. The degree of substantiation that will be deemed reasonable varies with "the type of claim, the product, the consequences of a false claim,, the benefits of a truthful claim, the cost of developing substantiationand the amount of substantiation experts in the field believe is reasonable," the policy statement said. These are the probabilities that he drives each of the other cars the next day: Pr(\operatorname{Pr}(Pr( Ford after Audi )=0.7Pr(VW)=0.7 \quad \operatorname{Pr}(\mathrm{VW})=0.7Pr(VW after Audi )=0.3)=0.3)=0.3 (a) What is a binary predictor? C. Bureau of Alcohol, Tobacco and Firearms In summary, competitor-versus-competitor lawsuits are now common. There was no government ban on the disclosure of the alcohol content in advertising for these brews, Justice Clarence Thomas wrote. B. affirmative disclosure *There are only a handful of reasons that a judge can use to overturn the commission decision. The commissioners then vote on whether to issue a complaint. WebThus, state and local governments remain free to regulate the time, place or manner, but not the content, of advertising and promotion of all non-cigarette tobacco products, subject to possible judicial review relating to the First Amendments protections of commercial speech. SURVEY . Laws and rules prep Flashcards | Quizlet Food and Drug Administration. 1. WebGovernment may regulate truthful advertising for legal goods and services if the following conditions are met: a. there is a substantial state interest to justify the regulation. A. Under this policy, express substantiation claims, such as "doctors recommend" and "specific tests prove," require the level of proof advertised. SUMMARY: It is difficult for courts to reverse an FTC ruling. Acme Tire is developing an advertising campaign that will claim cars with its new RX model stop 25 percent faster on wet pavement compared to other brands of tires. -person's health claim Information, Health Chapter 10 Exam - NJ Laws and Rules, Health Policy Provisions, Clauses & Riders, Fundamentals of Financial Management, Concise Edition, Marketing Essentials: The Deca Connection, Carl A. Woloszyk, Grady Kimbrell, Lois Schneider Farese, Critical Point Personal hand hygiene, garbing. Omitting a needed qualification. D. advertisers, agencies, and the media. Alcohol Advertising Laws The First Amendment allows for a lot of freedom of speech in general and therefore limits how much the federal government can regulate advertising, even in regard to alcohol. B. The FTC, with the help of the Department of Justice, actively enforces the do-not-call rules. C. coercion -the court held it went against First Amendment 180 seconds . E. a commercial is rejected at the idea generation stage. Since that time the commission has developed into one of the nation's largest independent regulatory agencies. D. Freedom of speech The Federal Trade Commission has the power to regulate virtually all advertising that is deceptive or misleading. *Child Advertising Review Unit (CARU)*. Review the following transactions for Birdy Birdhouses and record any required journal entries. these rights are called B. A. C. are issued by the Federal Trade Commission. Individuals who are represented in the ads must be actual consumers, unless stated otherwise. Will you buy the book? States have what are called unfair and deceptive acts and practice statutes which give consumers the right to seek a judicial remedy in false advertising cases. So, in 19114 the Clayton Act was put in place to stop them. D. comparative advertising. B. if the ad does not provide sufficient information to the consumers so as to make an informed decision. You see an advertisement for a book that claims to show how you can make $1 million with no risk and with no money down. -if spam has anything to do with sexually explicit, in header, it has to say "SEXUALLY EXPLICIT:" in all caps and you have to scroll down to see the sexual explicit content -No ad containing an offer to sell a product should be published if the offer is not a bona fide effort to see that product. WebWhen the Commissioner of Insurance requests a producer's business records, the must be produced. A. uses puffery. A. A. selective exposure But if the commissioners support an administrative law judge's ruling against an advertiser, the order becomes law after it is finalized by an appellate court. Laws A. unfairness Solve the present value formula (5) for nnn. WebAdvertisers are often supportive of voluntary self-regulation because: A. self-regulation is viewed as a way of limiting government interference of advertising. A. commercial speech. In addition to the national registry, courts have upheld state do-not-call registries, paying favorable attention to the voluntary "opt-in" nature of the state laws (in other words, the registries apply only to individuals who sign up for them, rather than automatically applying to everyone). C. National Advertising Review Board In dealing with false advertising, the FTC's greatest enemy is the time needed to bring an action against an advertiser. Another word for advertisement is _____________________. In 1938 Congress adopted the Wheeler-Lea Amendment to the Trade Commission Act, which gave the FTC the power to proceed against all unfair and deceptive acts or practices in commerce, regardless of whether they affect competition. The statute, set forth at 15 U.S.C. C. The media can refuse to accept individual ads they find offensive or objectionable. Express claims as to the attributes of a product are always considered material. B. -There was no substantial state interest. D. U.S. 4 & -2 \\ By December 2013, the Do Not Call Registry included more than 223 million active phone numbers, including both landline and wireless phones. 3. a. affiliation. D. the FTC may charge Acme with using puffery, which is an illegal form of advertising. The FTC initiated in 2003 one of its most popular and well-used programs-the National Do Not Call Registry that allows people to block the calls of telemarketers. Which of the following statements concerning advertising by attorneys is true? Advertising which praises the item to be sold with subjective opinions, superlatives, or exaggerations, vaguely and generally stating no specific facts.